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 •  December 11

Chairman Jorgen Vig Knudstrop has outlined his plans to utilise China's economy to offset declining sales in Europe and the US. LEGO has won a landmark case in China against rival products which it said were almost identical to one of its ranges. It is the first time the Danish firm has succeeded in a copyright claim in China, where copies of its...

Toy News

 •  December 11

The product has been ranked as the number one bath toy by NPD. Consumer demand remains high in the run-up to Christmas for IMC Toy’s Bloopies range. Since product launched in August, strong sales have propelled the range to No.1 Bath Toy in UK (NPD Aug-Nov 2017). In August, IMC trebled production in order to meet the demand for the range of dolls...

Toy News

 •  December 11

“As video becomes an increasingly important medium of communication, this will allow us to better create content to support and promote our brand and our products globally.” Pop culture specialist Funko is expanding its animated content operations with the acquisition of the UK-based production company A Large Evil Corporation. Known as Evil Corp,...

Toy News

 •  December 11

The marketplace has signed a a deal with ITV for prime-time slots on all its channels across Christmas and New Year, with further TV advertising planned with ITV and Sky during 2018. OnBuy.com, the UK alternative to Amazon, is offering sellers an early Christmas present as it launches a major TV campaign that will make the brand a household...

Toy News

 •  December 8

The winners of the toy Retailer Awards will be announced at the annual toy Industry Awards held at Olympia, London on Tuesday, January 23rd 2018. The British Toy & Hobby association has announced the finalists for the Toy Retailer of the Year Awards 2017. The short list is: Independent Toy Retailer of the Year (Under 150 sq feet) Clarks Toys,...

Toy News

 •  December 8

An American startup has unveiled an original new toy project, OddFish, slated for release on December 5th. Each is toy is a blend of fact, fiction, and fish, as each OddFish comes with a toy and a story around it. Designed by a team with an Emmy Award winning director leading the way, coupled with the knowledge of a mother and an established...

Toy News

 •  December 7

The global toy company will launch the new range based on the Nick Jr. series in Spring 2018. Fast growing international toys and games company, TCG has been tapped for a new games and puzzles range based on preschool character Miffy, who is currently the star of Nick Jr.'s Miffy's Adventures Big and Small. 

Toy News

 •  December 7

Trends UK has revealed its latest new toy range set to hit shelves in Spring 2018, SpyX. Developed with Atomic Monkey, company with many years’ experience in the design, development and marketing of feature-led role-play spy items, this new range will allow kids to feel like a real life secret agent.

Toy News

 •  December 7

The Pictionary mobile app has received Google Play's Best of 2017 award for Most Social Game, with the recognition coming just in time for the launch of the updated seasonal holiday pack which brings new festive features to the game. Based on the classic top selling draw & guess board game, the new Pictionary mobile version features a colourful...

Toy News

 •  December 7

During his five years with Revell, Mabbs has successfully introduced a number of major new category launches to the UK & Ireland. Revell has revealed a new promotion, as Jamie Mapps steps up from head of sales, UK and Ireland to UK country manager. During his five years with Revell, Mapps has successfully introduced a number of major new category...